Show notes
How do physical therapy clinics turn social media into actual patients?Dave Kittle, Jimmy McKay and Tony Maritato break down 18 million Facebook views, AI-powered content analysis, raw TikTok videos generating PT leads, platform algorithms, engagement, and the simple formula of attention → trust → action.Watch more from PT Pintcast →https://www.youtube.com/@PTPintcast---EPISODE BREAKDOWN[00:00] Launching TikTok Leads[02:03] Dave Says "Know The Game"[03:15] Personality Over Stability[04:01] Who Sells The Career[05:44] Burnout And Fit Debate[06:30] ChatGPT Social Audit[09:27] FITVP For Content[10:57] Platform Shifts And Focus[12:39] Becoming The Knee Resource[15:00] What Clinics Should Do[16:02] Raw Phone Content Strategy[18:00] Posts That Spark Comments[18:55] Make Media Social[23:15] Attention Trust Action [30:00] Parting Shots PT owners:What is currently stopping you from posting more content?A) I don't know what to postB) I think the quality needs to be betterC) I don't have timeD) I don't believe it will actually generate patientsAnd if you’re already posting:Which platform is giving you the best return right now?-Want to Connect with Dave?Book a strategy call:https://clarity.fm/davekittle/expertise/physical-therapy-merger-acquisitions-valuations-healthcare-marketing-salesThinking of selling your practice or partnering?https://www.fieldmakergroup.comConnect with Dave:Email: [email protected]: @davekittle https://www.instagram.com/davekittle/LinkedIn: https://www.linkedin.com/in/davekittle/orCall (646)-781-8884 Hosted on Acast. See acast.com/privacy for more information.