Chris Kelly stopped by the data basement to chat with Adam and Mark. Chris is startup geek since his high school days and is now the CEO of Upwave. Upwave (formerly Survata) is the leading marketing analytics platform for brand marketers. Their software is used by the world's largest brands, agencies, publishers, and platforms to plan, measure, and optimize brand marketing.
Show Notes &amp; Transcript:&nbsp;<a href="https://www.netwisedata.com/blog/podcast-ft.-chris-kelly-business-physics-and-data-driven-brand-marketing">https://www.netwisedata.com/blog/podcast-ft.-chris-kelly-business-physics-and-data-driven-brand-marketing</a>
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Redefining Digital Advertising With Trust and Influence ft. Rand Fishkin

"The podcast for the modern marketer."

Software is eating marketing. This means that marketing is now as much about data as it is about the creative side. Our hosts, Adam and Brian, have a combined 30 years experience in data, software engineering, and creative marketing. Each week we explore topics, and host guests for conversations, at the intersection of marketing and data.

If you're an engineer with a mind for marketing, a marketer with a mind for engineering, or just a data hound, this is the pod for you. 

Come hang out for an hour in the data basement!