This week our guest is NetWise VP of Sales and Marketing Sean Hackner and we're talking about his experience with the evolution of data-driven marketing and sales. We talk about how he ended up in the states and working for NetWise, his experience being early with data-driven methods, and how TikTok is the future of storytelling.
Show Notes, etc: <a href="https://www.netwisedata.com/blog/podcast-with-keith-petri-the-ideal-future-of-marketing">https://www.netwisedata.com/blog/podcast-sean-hackner-vp-sales-and-marketing-netwise-data-driven-sales</a>
More on NetWise:
<a href="https://twitter.com/NetwiseData">Twitter</a> | <a href="https://www.facebook.com/NetWiseData">Facebook</a> | <a href="https://www.linkedin.com/company/netwise-data">Linkedin</a> | <a href="https://netwisedata.com/">Web</a> I <a href="https://www.netwisedata.com/blog">Blog+Newsletter</a>

Cookies and The ID Challenge

"The podcast for the modern marketer."

Software is eating marketing. This means that marketing is now as much about data as it is about the creative side. Our hosts, Adam and Brian, have a combined 30 years experience in data, software engineering, and creative marketing. Each week we explore topics, and host guests for conversations, at the intersection of marketing and data.

If you're an engineer with a mind for marketing, a marketer with a mind for engineering, or just a data hound, this is the pod for you. 

Come hang out for an hour in the data basement!