It's our first episode, so this is that kind of conversation. It's a bit about what we're doing here, why you should listen to a couple of bros from a data company called NetWise, and our take on what we've started calling Data-Driven Marketing.
For full show notes, graphics, etc. please visit:&nbsp;<a href="https://www.netwisedata.com/blog/podcast-what-is-data-driven-marketing">https://www.netwisedata.com/blog/podcast-what-is-data-driven-marketing</a>
 
More on NetWise:
<a href="https://twitter.com/NetwiseData" rel="noopener noreferrer" target="_blank">Twitter</a> | <a href="https://www.facebook.com/NetWiseData" rel="noopener noreferrer" target="_blank">Facebook</a> | <a href="https://www.linkedin.com/company/netwise-data" rel="noopener noreferrer" target="_blank">Linkedin</a> | <a href="https://netwisedata.com/" rel="noopener noreferrer" target="_blank">Web</a> I <a href="https://www.netwisedata.com/blog" rel="noopener noreferrer" target="_blank">Blog+Newsletter</a>

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Send in a voice message: https://podcasters.spotify.com/pod/show/datadriven/message

What is the "data" in Data-Driven Marketing?

"The podcast for the modern marketer."

Software is eating marketing. This means that marketing is now as much about data as it is about the creative side. Our hosts, Adam and Brian, have a combined 30 years experience in data, software engineering, and creative marketing. Each week we explore topics, and host guests for conversations, at the intersection of marketing and data.

If you're an engineer with a mind for marketing, a marketer with a mind for engineering, or just a data hound, this is the pod for you. 

Come hang out for an hour in the data basement!