In sales and business, all too often people are focusing only on the $$ they will make or can make on a deal instead of consistently showing and providing value. If you change your mindset to providing value first, then the $$ will automatically follow because you'll be able to close more deals, more consistently.In this episode we cover that topic, why it's important, the 5 NO's you may get and why and how to change your mindset to a value first mindset!