There are 4.7 billion people online. And 4.1 billion of them are on social platforms. The first step to building a true 

marketing program is to discover what those billions of people are saying to you, about you, about your brand category, and about your competitors.

How to Use AI to Classify Data and Drive Insights

Welcome to The Copernican Shift (formerly, the CXM-Experience), the podcast that challenges you to change your perspectives about marketing, advertising, and digital channels. 

Join Sprinklr CXO Grad Conn and his guests for tips, insights, and strategies aimed at helping you embrace the new marketing world where customers are connected and empowered like never before — it's a Copernican shift that puts your customer in the center of the marketing universe. The podcast is occasionally irreverent, possibly contrarian, but always entertaining and informative. 

The Copernican Shift. Mapping perception to reality since 1543.