Joe Favorito and Tom Richardson welcome New York Times NFL reporter Ken Belson to discuss his new book Every Day Is Sunday. Belson shares how the 1993 labor peace set the foundation for the league’s financial explosion, the role of visionaries like Jerry Jones and Robert Kraft in transforming the business, and how media innovation, from Fox’s early deals to today’s streaming era, reshaped fan engagement. He also offers insights into the league’s next chapter, from succession among ownership families to how new leadership and technology will define the future of the NFL.

Visit - https://www.nytimes.com/by/ken-belson

Connect - https://www.linkedin.com/in/ken-belson-64044/

Ken’s Book - https://www.amazon.com/Every-Day-Sunday-Cultural-Juggernaut/dp/1538772558

The CUSP Show is hosted by Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR) and produced by Karthik Iyer, Sam Henry, LJ Holmgren (@LJ_Holmgren), and Danny Hagenlocher (@DhColumbiaSPS), with social media efforts led by Pragna Prasanna, Breah Banks, and Lissa Ruiz.

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