Joe and Tom sit down with President & Co-Founder of Zoomph, Amir Zonozi as he discusses his early findings and passion for Social Media. From Presidential campaigns to being a leader in measuring sports sponsorship. Amir's entrepreneurial spirit and unwillingness to quit drove him to the success Zoomph is seeing today. The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).