Joe sits down with entrepreneur, voice of the German NFL broadcast and alum of the Program, Markus Kuhn, as he discusses growing football worldwide, his ventures on the gridiron both during his playing days and his innovation off the field.  The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).