Wiedemann Lampe uses the beautiful term 'cultureful brands' to describe their work. They work globally, at scale, on entire cities and cultureful institutions.I joined co-founders Benji Wiedemann and Alex Lampe in London to talk about creating impact at scale, their methods of forging a meaningful brand, and their origin stories, and there's a lot to get through! As ever The Creative Condition podcast is supported by founding sponsor Illustration X https://illustrationx.comToday's guests can be found here: https://wiedemannlampe.com/If you're looking for some personal creative elevation, work with me through the 'PIT STOP' one-stop creativity foundational coaching session now at https://thecreativecondition.comAccess creativity resources, including books, a reading list, and 300+ podcasts at https://thecreativecondition.comHelp the Ukrainian Institute's brave creative community during a horrific time of war at https://ui.org.ua