Comms Minute
Comms Minute
Smarp
Scale-up Companies Need Internal Comms Professionals | Diana Bonczar
3 minutes Posted May 25, 2021 at 5:00 am.
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Mike Klein continues his conversation with Diana Bonczar, Co-Founder of Inko Club.
In today's episode, Diana shares her view on entrepreneurial opportunities for internal comms professionals today. One of those opportunities is scale-up companies that grew out of the startup phase. These fast-growing companies quickly start to feel the need for internal communications. There is one challenge, however. The role of internal communication in those companies is often substituted by people in marketing or HR that cannot provide quality and strategic communication support.