The Builders
The Builders
Matt Levenhagen
Agency Insights - Cross-functional Teams.. Across Companies? Bringing in Other Experts!
31 minutes Posted Feb 6, 2023 at 2:00 pm.
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Show notes

In this solo episode I share a couple of stories from my own web design agency.  2 distinct, fresh experiences that illustrate how an agency can work with other company's teams or other experts.  Cross-functional, agile teams are amazing when they are implemented in organizations.  This is first hand experience from the trenches.

First I share the story about a new initiative between my agency and another companies team.  On my side there are two resources we've committed to the project.  One is a web developer that's already been doing work for this company for the past 2+ years.  And another is a more recent addition (to this project) on the design side.  On the other end we are working mostly with their copywriter, but also 2 founders and their back-end web development team.

Second I share a simpler situation where our client hired a conversion export to help them with their eCommerce store.  I'm analyzing, working on the wireframe, copy and helping redesign those pages.  In the process I may also bring in a specialized copywriter to help with the sites copy. Once this is done, my development team will translate the new designs onto the WooCommerce pages/templates.

One of the huge benefits of agencies and companies working together like this is the ability to achieve goals one couldn't do alone.  Bringing in other teams and experts into a project can not only help deliver more quality results, but spur more innovation, creativity and productivity.  It's a beautiful thing to behold.  Enjoy the episode!

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