It didn't surprise me at all that Johnny and I had one of the easiest podcast conversations to date. He's a marketing guy with a pretty cool niche in financial services - brand building, design, messaging, and in some cases "ghost writing," for financial firms. The journey to becoming a business owner, hiring employees, and the stressful moments that come with it are no ghost story though. In this episode Johnny opens up the behind-the-scenes stories and drops a ton of wisdom he's learned along the way. Johnny has been working with RIA firms and advisor technology firms since 2009, helping them create a brand and message that gets to the heart of what their clients care about. Things you might relate to Johnny on: Star Wars, Autumn (his fave season), yellow (his fave color), hiking with his family, and S'mores. www.threecrownsmarketing.com