Jeni Britton built Jeni's Splendid Ice Creams from a $30,000 SBA loan into a $175 million company. She is doing it again with Floura, her next-generation fiber company turning produce trimmings like watermelon rinds and apple cores into nutrient-dense bars.This episode is not a business case study. Alexis Contos sits down with Jeni for an interior conversation about the person underneath both companies. The near-death experience at age seven that made her feel invincible for the rest of her life. The family that broke apart violently when she was fourteen. Why she does not believe in free will anymore. The ninety-eight-year-old version of herself she talks to most days. What she has refused to give up for any company, in any season.This is a conversation about belief. About vision. About what it costs to be a woman who is ambitious, and what it costs to keep pretending you are not.What you will hear: The near-death experience at age seven that shaped every decision after it Why Jeni had to "pretend to be less ambitious" to build something big How she thinks about intuition, vision, and listening to her future self What her definition of 'financial freedom' actually buys a woman Raising her daughter Greta, and what it taught her about herself Leaving the company that carries her name, and the time it took to recover Why she does not want a legacy. She wants to be wrecked at ninety-eight.Jeni Britton is the founder of Jeni's Splendid Ice Creams, which she built from a single farmer's market stall in Columbus, Ohio into a national brand with more than 80 scoop shops and 12,500 retail placements. She is now the co-founder and CEO of Floura, a Certified B Corporation tackling America's fiber deficiency and food waste through upcycled produce trimmings.Join The Breadwinners community: Subscribe on Substack: wearethebreadwinners.substack.com Follow on Instagram: @wearethebreadwinners Rate & review wherever you listen. It helps more women find this show.Learn more about your ad choices. Visit megaphone.fm/adchoices