The kind of data, Big Tech like Google, Amazon, Facebook, etc, have on us is unimaginable. They have more data, more control and more power to influence consumer behavior than most people can even fathom. Nations do not even have close to the kind of...

The Critical Role Of Entertainment In Your Relevance This Decade

In The Billion Effect Podcast, Confidence O'Peters shares the “No holds barred” “Honest to God” what-it-takes to create marketing that works and produces results... Rather than beautiful award-winning campaigns that sell nothingness.

And how to uncover the HIDDEN GOLD in your business, with a more strategic approach to marketing, technology, and optimization.

Confidence O'Peters is the founder of The Billion Effect Ltd, a Creative Marketing Organization, playing in the realm of Big Marketing Ideas; helping her Clients Radically Increase Revenue &amp; Capture Market Share Profitably.