A conversation with Ralph Baydoun - media monitor and analyst, and founder of Influeanswers. Taped live at Aaliya's Books.A discussion on the wider role of media monitoring and online data analysis, an explanation of social listening and research on state-sponsored weaponization of social media, different tools to measure online content's 'viral' impact, built-in polarization that contributes to the spread of disinformation, and partial curbing measures that platforms - and countries - are taking.Help support The Beirut Banyan by contributing via PayPal:https://www.paypal.me/walkbeirutOr donating through our Patreon page:https://www.patreon.com/thebeirutbanyanSubscribe to our podcast from your preferred platform.Follow us on Facebook, Instagram & Twitter:@thebeirutbanyanAnd check out our website:www.beirutbanyan.comTimestamps:46:!1 Lebanon