The askpaul Podcast
The askpaul Podcast
Paul Merriman
SME Session with Megan Cassidy (S2.E5)
48 minutes Posted Jul 3, 2020 at 6:00 pm.
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Show notes

For the 5️⃣th episode of our SME session, myself & Jamie Heaslip were joined by Megan Cassidy, MD of LovinDublin. As a person coming from the non-commercial side of the business, she explains to us:

✔️Brand model⭐of LovinDublin
✔️Why it’s important for SME’s to create valuable content👌🏻for their audience?
✔️What does it mean to be authentic content creators💡during brand collabs and
✔️What are the digital metrics 📊that matter & help manage SME businesses?