Should Christians Lead With Faith or Skill? Media legend Dr. Phil Cooke reveals why Christian entrepreneurs should lead with excellence, not testimony. Learn how skill opens more doors than broadcasting your beliefs in hostile cultures. Phil, a media producer with 30+ years consulting major Christian ministries, advises: "Don't lead with your testimony. Don't lead with your faith. Lead with your skill." Excellence in your craft earns respect that opens doors for natural faith conversations, while leading with faith often closes those same doors in secular environments.