The Ambitious Chick
The Ambitious Chick
Tamara Wamsley
From Burnout to Brand Protection: What Entrepreneurs and Coaches Need to Know to Build a Business That Lasts
26 minutes Posted Jun 18, 2025 at 9:55 am.
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If you’re building a soul-led coaching business, you already know it takes more than passion to succeed—it takes protection, clarity, and courage to evolve.

In this episode, I’m joined by trademark attorney and business owner Sarah Waldbuesser, who shares her personal journey from burnout in traditional law to creating a freedom-based business that supports women like you in legally protecting their brands.

We dive into the mindset shifts that helped her pivot, the most common legal mistakes coaches make, and why securing your intellectual property is one of the smartest moves you can make as you grow. If the legal side of business has felt overwhelming or like something to deal with later, this conversation is your sign to handle it now—and do it simply.

Sarah Waldbuesser, Esq., is a trademark attorney and owner of Destination Legal and TWIST Law.  After several years at a law firm and a few career jumps, she ended up falling in love with online business and loves helping entrepreneurs achieve their dreams in a smart and protected way. She is also an adventurer, traveler, and food and wine lover. When not at her computer, she loves hanging with her 2 little kiddos, having wine with friends, flying around the globe and connecting with other online business owners.


Inside this episode:

  • Why so many women settle—and how to stop

  • The key shifts Sarah made to align her business with freedom and flexibility

  • How to know when it's time to trademark your brand or offer

  • The real difference between a trademark and a registered trademark

  • Legal mistakes most coaches make when starting out

  • Why waiting to "deal with the legal stuff" can cost you big later

  • How to protect your passion without hiring a $5,000 law firm

  • Encouragement for the woman who’s afraid to pivot or pick the wrong niche

Connect with Sarah:

If you’re building a business that supports your soul and your lifestyle, make sure it’s legally protected too.
Tune in now and take that next bold step forward.