Emlen Miles Mattingley has never been afraid to experiment. What he learned the hard way is that experimentation without focus can leave advisors busy, but stuck. In this episode of The Advisor Journey, Emlen shares the real story behind his marketing journey, from trying every platform and tactic to eventually narrowing his focus and taking control of his business. He breaks down the difference between “riding” a practice versus intentionally driving it, and why clarity around who you serve ...