Wayne is joined by Steph Layser, VP of Advertising Technology &amp; Operations at News Corp. In this episode they discuss how publisher monetization has evolved, and cover tonnes of topics including; header bidding, the role of Google, brand safety and the role of news publishers in society.<br /><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

S1 - E06 - Profit vs Purpose - Amy Williams

The AdPod is a podcast dedicated to discussing topics in the advertising industry. We’ll be releasing a new regular podcast with a different special guest each time, who is an expert within the topic area being discussed. The purpose of the podcast is to educate advertising industry professionals on complex but important topics that underpin the industry, in an easy to digest way. Hosted on Acast. See acast.com/privacy for more information.