Giving a speech is hard work. 

As long as you are going to go the effort  of understanding the importance of public speaking and giving a speech,  you sure want your audience to remember what you have told them. That’s  where things can become a bit of challenge for us as speakers. We’ll  often spend so much time trying to figure out what we want to say that  we don’t spend enough time thinking about how to get what we are saying to “stick”. 

That’s why we need some suggestions on how to make sure that our message is going to have an impact on our audience.