introduction1:07 Amanda’s path from chef to content marketer5:48 Mise en place in content marketing6:28 How to write amazing Twitter threads12:44 Repurposing content18:52 Powerful mental models25:53 How to grab attention30:07 How to find your target audience’s pain points38:41 How to balance work and family41:45 How Memes fit into content strategy45:41 Starting vs planning SHOW NOTESAmanda's website: https://amandanat.com/Amanda on Twitter: https://twitter.com/amandanatSparktoro: https://sparktoro.com/ FOR MORESubscribe to the channel for more videos: https://www.youtube.com/channel/UCoQ5uxfxcnObjzLAk1lmM6g?sub_confirmation=1Subscribe to the Growth Memo: https://www.kevin-indig.com/Follow me on Twitter: https://twitter.com/thegrowthmemoiTunes: https://podcasts.apple.com/us/podcast/tech-bound-podcast/id1488939659Spotify: https://open.spotify.com/show/1Ze0gqMmuh22rR8rVv0oz8?si=87cysHp3S5yEzNuuUK9Ezg&nd=1Simplecast: https://tech-bound-podcast.simplecast.com/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.tech-bound.com