Talking Points
Talking Points
The Points Guy
American Express CMO Behind The Platinum and Gold Cards Reveals 'Customer First' Approach
24 minutes Posted Aug 28, 2019 at 12:00 pm.
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American Express CMO, Elizabeth Rutledge, joins Brian Kelly on Talking Points. In her 25-plus years with the company, Rutledge has overseen the beloved Platinum and Gold cards, the message behind the brand's M.O., "Powerful Backing." Brian and Elizabeth discuss how Amex is committed to social impact, community building and fostering the next generation...and the story behind their collaboration with Lin-Manuel Miranda.

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