Talking Marketing
Talking Marketing
AMA Boston
Episode 63: The Business of Being Human with Bob Cargill
46 minutes Posted Apr 6, 2026 at 5:18 pm.
0:00
46:07
Download MP3
Show notes

Welcome back to Talking Marketing, Episode 63 - The Business of Being Human

In this episode, I sit down with Bob Cargill - former AMA Boston president, educator, and the mind behind upcoming "The Bob Cargill Marketing Roadshow".  We explored a tension every marketer is quietly dealing with right now:

  • Why "being authentic" suddenly became a marketing tactic
  • What AI is actually changing about marketing careers
  • Why trust is getting harder to build (even when brands try)
  • And why the most human brands often feel the least "polished"

If you're working in marketing right now, this conversation will likely make you rethink a few things.