Experienced coaches know this: The more leadership we exhibit in coaching consultations, the easier it is to sign up clients, but the harder it is to then work with them “in partnership”, because we set up the relationship with certain expectations. But if we start with co-creating each part of the coaching relationship from the start, we lack the kind of certainty and confidence that helps clients to say yes to coaching with ease. This is what we may refer to as “the leadership paradox in co...