Show notes
Today, we’re breaking down The Gentle Art of Mirroring with Ran Friedman, Account Executive at Sisense, a fast-growing global business intelligence software company. Companies like Nasdaq, GE, and Rolls Royce rely on their single-stack data analytics engine to either consolidate their internal complex data into a business-user-friendly single source of truth or to embed dynamic, self-service analytics into their own products and platforms. Ran has brought more than $700,000 in revenue through pure outbound initiatives and recruited three new partner-resellers in Europe. Let’s dive into this episode and learn about Ran’s unique sales approach. [00:01 - 03:34] Opening SegmentI introduce Ran Friedman to the showRan’s top 3 tips for business development representativesMaster your volume and voiceBe a follow-up machineLearn how to disqualifyRan shares what kinds of tonality works best[03:35 - 16:33] The Gentle Art of Mirroring Ran shares the fundamentals of cold callsEnthusiasmCoherenceAuthorityHe talks about the The Gentle Art of MirroringEnergyTonalityVoiceMannerism He tells us when we should let go of our scripts[16:34 - 25:53] Leverage the “Yes” and “No”Ran and I role played, applying the tips and lessons he mentioned so farHe said he’d contradict some of the tips he shared. Find out why.Ran shares his “secret sauce” that you don’t want to miss!Priming people to say “yes”[25:54 - 27:57] Closing SegmentRan shares why being a business development representative is funRight mentalityGood teamConnect with Ran. See links below.Top 3 takeaways segment Tweetable Quotes:“If you don’t love what you do, you don’t have a passion for it, you’re gonna be bad at it no matter how many podcasts you listen to.” - Ran Friedman“If you [and your client] have the same type of energy, there’s synergy, and then the conversation tends to be more fruitful and powerful.” - Ran FriedmanResources Mentioned:Jordan BelfortThe Wolf of Wall StreetChris VossNever Split the Difference------------------------------------------------------------------------------------------Connect with Ran on LinkedIn @ranfdmn and visit http://www.sisense.com/ to learn more. Connect with Alex Shandrovsky and Ilan Ifergan on LinkedIn. Visit http://saleslift.co.il/, We’d love to hear from you. Leave us a review Email us --> [email protected]
