In this episode, Cory Connors welcomes Bethelhem Dejene to discuss her journey from observing waste at an Ethiopian fruit and vegetable market to founding Zafree Papers, an award-winning startup manufacturing tree-free virgin pulp from banana farm waste. Bethelhem shares how she iterated through multiple business models before discovering the potential of banana fiber, how Zafree partners with converters to supply sustainable packaging materials, and what it meant to become the first African ...