Summit Your Wellness Biz Podcast
Summit Your Wellness Biz
Bryan Carroll
Episode 02- The Importance of Content Creation - episode of Summit Your Wellness Biz podcast

Episode 02- The Importance of Content Creation

22 minutes Posted Nov 30, 2017 at 2:30 pm.
– Go to summitforwellness.com/episode1 to learn about my struggles with opening a business2:50 – Content Creation is one of the key components to staying successful in the online world3:20 – When reviewing professionals’ websites after the first couple months of business, content seems to be the piece that gets forgotten about5:30 – Our content should be looked at as a way to make money within your business5:50 – People use free content as a way to connect with you and your business7:30 – There are now more ways to release content instead of just writing blog posts8:20 – Find a way of creating content that you enjoy9:45 – The point of content is to get people to your website11:00 – Listen to your customer base to hear what questions they are asking13:50 – If a question will take a long time to answer, split it into multiple pieces of content15:45Think about questions your clients aren’t asking, but should be17:00 – What are your ideal clients posting about on social media19:20 – Release content on the same day of each week20:00 – Learn to start batching your content21:15 – 
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Show notes
All of us wellness practitioners want to focus on helping the people who are standing in front of us. Not many of us really enjoy having to go through the content creation process, and I even know some practitioners who have fired marketing consultants because the marketing consultant wanted them to create content biweekly.
The content creation process can be a very daunting task, but it doesn’t need to be. The reality is, if you know what to look for to come up with ideas for content, then the content creation process comes very easy.
My Goal For You:
Regular content is an important way of reaching your audience and staying in front of potential clients.
Which is why it is so important to get content out at least once a week.
My goal for you is to listen to your current client-base and starting creating content around their pain points. If you can set aside 1 day per month to write, record, or video 4 different content pieces, then you are already a huge step ahead of most professionals.
And if you ever find something that you are currently struggling with in your business, message me at summitforwellness.com/messenger
Shownotes
:45 – Our goal is to help wellness entrepreneurs focus more on healing their patients and clients instead of getting bogged down by the business components
1:30 – Go to summitforwellness.com/episode1 to learn about my struggles with opening a business2:50 – Content Creation is one of the key components to staying successful in the online world3:20 – When reviewing professionals’ websites after the first couple months of business, content seems to be the piece that gets forgotten about5:30 – Our content should be looked at as a way to make money within your business5:50 – People use free content as a way to connect with you and your business7:30 – There are now more ways to release content instead of just writing blog posts8:20 – Find a way of creating content that you enjoy9:45 – The point of content is to get people to your website11:00 – Listen to your customer base to hear what questions they are asking13:50 – If a question will take a long time to answer, split it into multiple pieces of content15:45- Think about questions your clients aren’t asking, but should be17:00 – What are your ideal clients posting about on social media19:20 – Release content on the same day of each week20:00 – Learn to start batching your content21:15 – 
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