Show notes
Personal Branding for Lawyers | From The Courtroom To The Boardroom | Episode #10On this weeks From The Courtroom To The Boardroom, Amelia Sordell, Founder of Klowt and Speaker - talks to Simon Gibson about all things marketing for a Lawyers personal brand. They discuss the importance of branding in the digital age, what personal branding is, the challenges Lawyers face when raising their profile in a corporate world, the do’s and don’ts and most importantly how technology such as AI can help with personal branding. FOLLOW AMELIA SORDELL ►LinkedIn - https://www.linkedin.com/in/ameliasordell/Website - https://klowt.com/ FOLLOW SIMON GIBSON ►Website - https://simon-gibson.com/Linked In - https://www.linkedin.com/in/simon-gibson-31b83643Twitter - https://twitter.com/Simon_Gibson_Instagram – https://www.instagram.com/simon_gibson_ceo/Chapters:0:00 - Intro to Amelia & her story5:21 - How Amelia built ‘Klowt’7:48 - Work life balance, and stress14:27 - Is a personal brand your best self?16:26 - What is a personal brand & why bother?20:07 - Ad break21:36 - Personal branding in the legal sector32:52 - Targets & vanity metrics39:57 - Social media toxicity