Subject Matter
Subject Matter
Ben Bradbury
Why Philosophy Beats Purpose For Great Leaders
8 minutes Posted Jan 5, 2021 at 6:00 am.
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Having a company purpose is one thing. But knowing the philosophy behind it makes you uniquely powerful. Too many companies have superficial missions based on shallow, profit-driven missions. Digging into your personal philosophy is an opportunity to form a deep connection with customers, as they buy into your business based on your unique storybook of experiences.

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