Bill Faeth's introduction and background05:02 Watch Bill's previous episode on Spotify or Apple Podcast05:11 How Bill got into the STR industry07:15 Figuring out your true goal11:23 Emerging markets13:37 What to look for in an emerging market18:52 How to increase your cash on cash return22:44 What does Bill's process look like27:28 Making a list28:21 Defining the system for your STRs31:55 The importance of building trust and goodwill with guests32:45 Bill shares a story about this number one property from his portfolio34:25 Creating value by asking the guest how we can help them35:21 Differentiating yourself in a competitive market37:58 The plus one41:38 How to create another avenue to market45:59 How to increase your ADR47:14 Bill reads a review from one of his STRs51:59 How interior design and furnishings increase ADR58:49 Join us for the biggest event for hosts and investors on June 6 to June 8 for the STR Wealth Conference www.strwealthconference.com01:12:14 Acknowledgments to BillNOTABLE QUOTES"The property becomes an experience." - Emanuele Pani"Asking how we can help is how we can create value." - Bill Faeth"It's not about the property, it's what we put into it." - Bill Faeth"Those small things are what's going to make a huge difference." - Bill FaethCONNECT WITH THE GUESTBill Faeth: Website | Instagram | LinkedinCONNECT WITH THE HOSTS Michael Sjogren: Short Term Rental Secrets Facebook Group | Clubhouse | Instagram | Youtube | Facebook Page | Linkedinhttps://linktr.ee/the_airbnbguyEmanuele Pani: Clubhouse | Instagram | Facebook | LinkedinFREE MASTERCLASS TRAINING - https://www.strsecrets.com/masterclass Learn more about your ad choices. Visit megaphone.fm/adchoices