Tired of throwing money at influencers with no way to understand ‘influence’ on sales in a multi-tactic marketing playbook? You should be. Introducing <a href='https://www.fermatcommerce.com/'>Fermat</a>, a brand-new technology that enables 100% embedded shopping directly inside your favorite content, without changing its layout on your screen of choice. I normally ignore people pitching to get on my show. But, I have a sneaking suspicion that Rishabh Jain and his team are on to something. Thought you should be first to know, since marketing dollars are far more precious to startups than BigCo leviathans Your Host: Dr. James F. Richardson of Premium Growth Solutions, LLC <a href='http://www.premiumgrowthsolutions.com'>www.premiumgrowthsolutions.com</a>Please send feedback on this or other episodes to: <a href='mailto:admin@premiumgrowthsolutions.com'>admin@premiumgrowthsolutions.com</a>Your Host: Dr. James F. Richardson of Premium Growth Solutions, LLC <a href='http://www.premiumgrowthsolutions.com/'>www.premiumgrowthsolutions.com</a> Please send feedback on this or other episodes to: <a href='mailto:admin@premiumgrowthsolutions.com'>admin@premiumgrowthsolutions.com</a>

Episode 74 - Why Engineers Struggle as Startup Founders

Who is it For? Founders of CPG start-ups. What is It? Zero B.S. perspective on running your start-up well, understanding the biases of industry stakeholders and getting the industry to work for you, not the other way around. When? Every month. Your Host: Dr. James F. Richardson of Premium Growth Solutions, LLC www.premiumgrowthsolutions.com If you want to take my founder's Quiz to see if you are ready for exponential growth, please visit : www.premiumgrowthsolutions.com/founder_resources and sign up for my e-mail list to download it. Transcripts and an entire episode library are on my podcast site. https://www.premiumgrowthsolutions.com/podcast