Startup Confidential
Startup Confidential
Dr. James F. Richardson
Episode 71 - Affirmative Action for End Caps
9 minutes Posted Jun 1, 2022 at 7:00 am.
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In this episode, I'm just going to say what SO many are mumbling. Why can't chain retailers gift end cap space to select high-performing minority founders as a market advantage? It's one thing to onboard minority founders. But, since they're wildly under-capitalized, this rarely works out well. What they need is an initial velocity surge from retail display space. To pull this off, pringles and the retailer need to lose some real profit. This is what affirmative action requires, that the elite sacrifice something. Have a listen.

Your Host: Dr. James F. Richardson of Premium Growth Solutions, LLC www.premiumgrowthsolutions.com

Please send feedback on this or other episodes to: [email protected]

Your Host: Dr. James F. Richardson of Premium Growth Solutions, LLC www.premiumgrowthsolutions.com

Please send feedback on this or other episodes to: [email protected]