There’s nothing wrong with having a mission unrelated to the consumer experience of a product. Could be climate change. Could be recycling. Could be supporting women’s empowerment. But, you have to decide what kind of missionary you are before you use a CPG brand to pursue it. Learn why by tuning in to this episode!  Your Host: Dr. James F. Richardson of Premium Growth Solutions, LLC www.premiumgrowthsolutions.comPlease send feedback on this or other episodes to: admin@premiumgrowthsolutions.com Your Host: Dr. James F. Richardson of Premium Growth Solutions, LLC <a href='http://www.premiumgrowthsolutions.com/'>www.premiumgrowthsolutions.com</a> Please send feedback on this or other episodes to: <a href='mailto:admin@premiumgrowthsolutions.com'>admin@premiumgrowthsolutions.com</a>

Episode 58 - The Puppet Startup CEO

Who is it For? Founders of CPG start-ups. What is It? Zero B.S. perspective on running your start-up well, understanding the biases of industry stakeholders and getting the industry to work for you, not the other way around. When? Every month. Your Host: Dr. James F. Richardson of Premium Growth Solutions, LLC www.premiumgrowthsolutions.com If you want to take my founder's Quiz to see if you are ready for exponential growth, please visit : www.premiumgrowthsolutions.com/founder_resources and sign up for my e-mail list to download it. Transcripts and an entire episode library are on my podcast site. https://www.premiumgrowthsolutions.com/podcast