Show notes
Have you ever heard of a food hackathon? 🍽️ Dr. Soh Kim, Executive Director of Stanford University's Food Design Lab, brings together students, chefs, tech innovators, and design thinkers to develop creative food solutions and encourage interdisciplinary collaboration. She’s partnered with companies like TCHO Chocolate to lead food hackathons everywhere from Barcelona to Silicon Valley. In this episode of Startup and Nation, Dr. Soh Kim shares: - How design, technology, and consumer intersect in the food world - Stanford Center for Innovation and Design Research (SCIDR) role in supporting founders in the consumer space - How Dr. Soh Kim's lab is helping Korean consumer products and K-beauty brands localize for the U.S. market 🔗 Resources Mentioned Stanford Center for Innovation and Design Research Dr. Soh Kim, Executive Director of Food Design Lab⌚️Timestamp00:00 Introduction00:54 Dr. Soh Kim's Journey into Food Innovation02:21 Food Technology and Innovation at Stanford03:13 Future of Food in Silicon Valley06:04 Challenges in the Food Industry06:40 Stanford's Food Design Lab07:47 Consumer Trends and Research11:25 Food Hackathons and Their Impact14:54 Interdisciplinary Approach to Food Innovation17:49 Korean and American Consumer Spaces22:42 Getting Involved with Food Design Lab23:35 Conclusion and Collaboration Opportunities24:13 Reflection and K-Beauty Partnership

