Thank you for tuning into "Starting Small", a podcast about brand development, entrepreneurship, and innovation in the modern world. This episode is with McKenzie Bauer, CMO and Co-Founder of Thread Wallets. Colby, McKenzies Co-Founder and now husband, was on a trip when he happened to lose his wallet. With McKenzies background in sewing, she was able to mock up a new wallet for him out of elastic, offering a more compact and slick option. They noticed the void in the wallet industry, where there were only bulky and unneeded pieces throughout the classic wallet. This led to the creation of Thread Wallets, a brand focused on functionality and expression. 

Today, Thread Wallets has expanded their offerings to lanyards, lip balm holders, and many more cultural trends. They can currently be found in pop up stores, malls, and online at threadwallets.com

Hope you enjoy, and leave a review of what you got out of this episode!