From film to farm, Matilda Brown shares how she found a deeper creative purpose, one rooted in the soil beneath her feet. 

This is a story about the power of the pivot: regenerative agriculture, saying no to gatekeepers, and growing a mission-led meals brand while raising a family.

We explore when to persist versus when to pivot — “sometimes you must let go of one dream for the next to appear” — and how fear can become a compass: “if I feel fear, I walk toward it.” Matilda opens up about The Good Farm Shop, from cow-share to ready meals, and the lessons behind mobile abattoirs, animal welfare, and compostable packaging.

At its heart, this is a conversation about non-negotiable values, the creative reinvention of purpose, and the beautiful, messy, and profoundly empowering joy of building a business — and a life — with your partner and family.