Sound Stories
Sound Stories
Voices.com
Why Your Brand is Not the Hero
1 seconds Posted May 18, 2017 at 8:00 am.
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Who is the hero of your brand storytelling? According to Scott Monty, CEO, Co-Managing Partner at Brain+Trust Partners, if it’s your brand, then you’re missing the mark. Listen as Scott talks about GE, Coca-Cola, Ford and other brands who are winning at brand storytelling – and why their strategies work. Bonus: Listen in as Scott […]