Your website is a vital platform for expanding your brand’s digital presence. But merely having a site isn’t enough to attract, convert and retain prospects and customers. Your site has to deliver a seamless experience and consistently meet the needs of your target audience. In this installment of Solving for B°, Chris Wilks, Digital Content Strategist, Cynthia Stipeche, Director – User Experience, Donovan Buck, Partner – VP, Software Engineering, and Daren Guillory, Creative Director, unearth the foundations that support a high performance website.