Show notes
035 | 7 STEPS TO BUILDING YOUR PERSONAL BRAND
Developing your personal brand online is easier than you think and more important than ever. We outline the 7 steps to do just this in episode #35 of the Social Currency podcast.
- What is a personal brand?
- Why you need variations of your stump speech.
- Your point of view is what differentiates you.
- Focus on those you’re trying to attract. Forget the rest
- Partner with others and co-create content that adds value to others.
- There are lots of (free) tools. How to think about them in stages.
- Maintain even when you don’t “need” anything. Get with the 'table touching.'
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Links we reference in the show are below:
Feedly news aggregator: https://feedly.com/i/welcome
Google alerts: https://www.google.com/alerts
How to Build a Personal Brand in 5 Steps (and Why Everyone Messes Up on Number 1): https://www.inc.com/nicolas-cole/how-to-build-a-personal-brand-in-5-steps-and-why-everyone-messes-up-on-number-1.html
5 Steps to Building Your Personal Brand From Scratch: https://www.entrepreneur.com/article/298513
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