So Here’s Your Challenge
So Here’s Your Challenge
Randall Craig
How Not to Sell
6 minutes Posted Jun 27, 2023 at 6:23 am.
0:00
6:20
Download MP3
Show notes

Marketing and sales are at the core of almost every organization. Whether it is writing a proposal for a prospect, encouraging a person to join your organization, or selling an internal team on a concept, the act of gaining alignment and commitment is critical.

Why then, do so many organizations completely miss the mark?