Kathy and Carissa of Ovaleye interview Charlie "Chas" Spirka, ownwer and Lead Technician at Automotive Specialties, a local automotive service and repair shop. Chas tells us how they knew it was time to re-brand with a new logo and website, how important it is to educate your customers, be involved in the community, and how being active on social media is paying respect to your own business. More at http://SmallBusinessesDoItBetter.com