This week features an excerpt from a Facebook Live training we did a little while back. It&apos;s a quick training on finding the right niche for your business, and therefore your content.We cover:<ul><li>The intersection of what your audience needs and the direction of the market</li><li>What your audience wants and what you can anticipate they&apos;ll need</li><li>Focusing on one ICA even though you may serve several</li><li>Choosing the most effective and needed niche</li><li>Niching up - it&apos;s not a perfect science!</li><li>Absorbing your niche</li><li>Giving the niche your own unique flavor</li><li>What to do when you&apos;re still not sure what your niche is</li></ul>

Episode 39: Chiropractic Practice Owner and Single-Mom To Author

Clover is a podcast spotlighting women who are redefining leadership by stepping into visibility, authority, and ownership of their work. Hosted by Erin Geiger, the show features founders, executives, and trailblazers who are reshaping the way we think about success, work, and influence.Each episode dives into real conversations about the wins, the challenges, and the bold decisions that drive women at the top of their game. From navigating nonlinear careers to leading teams, scaling companies, breaking barriers to driving change—Clover uncovers the stories and perspectives, and decisions that shape modern leadership.The name comes from the phrase “to be in clover”—to live in prosperity, comfort, and joy. That’s the spirit behind every interview: empowering, honest, and full of takeaways you can bring into your own leadership journey.If you’re building a business, leading others, or simply seeking stories that fuel ambition, Clover will keep you inspired and equipped to grow.Hit follow to join us each week as we step into abundance—together.Show artwork by the incredible Mayra Avila.