The Beauty Standard
The Beauty Standard
Nicole Gregory
Making Makeup Inclusive with GUIDE Beauty CEO Terri Bryant
33 minutes Posted Jan 17, 2023 at 3:00 pm.
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Show notes

Sometimes, the largest challenges come with even larger rewards. In GUIDE Beauty Founder Terri Bryant’s case, her Parkinson’s diagnosis temporarily stopped her from working as a makeup artist, but her solution was far greater than adapting to her traditional techniques and products. Her diagnosis brought a new perspective to the makeup industry, along with a vision of inclusivity and accessibility for everyone.

In this episode of The Beauty Standard, Nicole Gregory sits down with Terri to discuss GUIDE Beauty, a makeup brand with a mission of making artistry accessible for all skill sets and abilities. They go in depth about what it takes to design inclusive products, how to break down “norms”, and how to find the light in your toughest battles.

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Connect with Terri

GUIDE Beauty website

Instagram/Facebook: @guidebeautycosmetics

Connect with Nicole

LinkedIn

Instagram

Topics Discussed in Episode

  • Terri’s diagnosis
  • Designing for inclusion
  • GUIDE Beauty’s mission
  • Terri and Selma Blair’s connection
  • What accessibility means in the cosmetic world
  • Turning a diagnosis into a positive
  • What’s next for GUIDE Beauty
  • Tearing down “norms”, “us and them”