On this episode, Mike Garvey, Eric Triplett and JT Triplett discuss the necessity of defining specific goals when attending conferences and trade shows. While staying at PodHouse San Antonio for Sponsor Games, we talk about how most people return from a conference without any ROI because they lacked a strategic game plan. Triplett explains his methods for proactive networking, such as using intentional "elevator pitches" and analyzing the room to identify valuable assets.

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