<p>Waterboy built a thriving hydration brand with just $700 by focusing on one platform, capturing prelaunch interest, and pivoting quickly. Learn why restraint beats trying to do everything at once.</p><p><a href="https://www.shopify.com/blog/waterboy-hydration-strategic-focus?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast " target="_blank">For more on Waterboy and show notes click here.</a></p>

The Business Pivot That Led to More Customers and Happier Suppliers

Ready to build your business, but not sure where to start? Shopify Masters gives you the real stories and strategies behind successful entrepreneurship. Each week, we talk with founders and e-commerce experts who have launched, grown, and scaled real businesses. Learn how to turn your first idea into a product, run ads that actually work, and find suppliers you can trust. Our guests share lessons learned so you can avoid common mistakes and move faster.