<p>Stoked Oats’ founder turned his morning oatmeal obsession into a multimillion-dollar CPG empire, while building a brand that fit his lifestyle—and not the other way around.</p><p><a href="https://www.shopify.com/blog/stoked-oats-craft-a-brand-that-fits-your-lifestyle?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast " target="_blank">For more on Stoked Oats and show notes click here. </a></p>

How Many Product Iterations Do You Need to Launch?

Ready to build your business, but not sure where to start? Shopify Masters gives you the real stories and strategies behind successful entrepreneurship. Each week, we talk with founders and e-commerce experts who have launched, grown, and scaled real businesses. Learn how to turn your first idea into a product, run ads that actually work, and find suppliers you can trust. Our guests share lessons learned so you can avoid common mistakes and move faster.