OSEA Malibu has been family owned and operated since 1996. CEO Melissa Palmer has marketing strategies that helped the brand sustain growth for decades. <a href="https://www.shopify.com/blog/osea-malibu-key-to-longevity?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast " target="_blank">For more on OSEA Malibu and show notes click here. </a><a href="https://www.youtube.com/@shopifymasters" target="_blank">Check out Shopify Masters on YouTube. </a>

How To Grow a Small Business Into a Multimillion Dollar Brand

Ready to build your business, but not sure where to start? Shopify Masters gives you the real stories and strategies behind successful entrepreneurship. Each week, we talk with founders and e-commerce experts who have launched, grown, and scaled real businesses. Learn how to turn your first idea into a product, run ads that actually work, and find suppliers you can trust. Our guests share lessons learned so you can avoid common mistakes and move faster.