Shopify Masters
Shopify Masters
Shopify
How This Data Scientist Used Market Research to Launch A Successful Fertility Business
42 minutes Posted Apr 19, 2022 at 4:30 am.
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Show notes

OOVA is an at-home diagnostics company that brings clarity to the complex world of fertility.  

For more on OOVA and show notes: https://www.shopify.com/blog/oova-market-research?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast  

Tune in to learn 

  • How the pandemic shifted the market in their favor 
  • The challenges of being a female founder 
  • A data scientist's approach to asking the right questions when doing market research